EZLAND | Developing Excellence


EZLAND | Developing Excellence

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our manifesto

We have a singular vision at EZLand: to provide the people of Vietnam with quality and sustainable housing they can afford. We combine local Vietnamese insights and expertise; European roots; and decades of global knowledge and experience to deliver innovative housing solutions.

Vietnam is changing rapidly. Today, it is one of the world’s fastest-growing economies, with the GDP growth in urban areas such as Ho Chi Minh City among the fastest in Asia. These demographic and economic developments have led to a shortfall in housing for Vietnam’s younger generation. EZLand is addressing this situation through the provision of quality housing in key areas of Ho Chi Minh City, while providing a wealth of investment opportunities.

With the support of private and institutional capital as well as extensive experience in the real estate and finance sectors, EZLand aims to meet the upsurge in demand for housing while building a better future for the people of Vietnam.

Our History

Initial investment fund presence in Vietnam

Establishment of EZLand focusing on residential affordable mid market developments EZLAND | Developing Excellence

The first Affordable Housing Fund of Vietnam backed by Luxembourg capital raised

Successfully launched the first apartment project HausNeo in the mid-end segment

Award of the best mid-market residential condominium in Southeast Asia by DotProperty

Programmatic joint venture with a Pan Asian Singapore based institutional Real Estate Fund

EZLAND | Developing Excellence EZLAND | Developing Excellence

Contract and MoU with CBRE for Building Operations Management services of EZLand’s projects

EDGE Green Building Certification by World Bank Group

Successfully launched the second apartment project HausBelo with a scale of 911 units

Award of the best mid-market residential condominium in Southeast Asia by DotProperty

Award of the best Developer in Vietnam Outstanding Property Awards 2018

EZLAND | Developing Excellence EZLAND | Developing Excellence EZLAND | Developing Excellence EZLAND | Developing Excellence

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Successfully organized HausNeo Apartments Opening & Handover Ceremony

Being awarded EDGE Champion of IFC – Member of World Bank Group

EZLAND | Developing Excellence

Deliver about 3,000 to 5,000 units of quality affordable mid market units per year

  • Initial investment fund presence in Vietnam 2007

  • Establishment of EZLand focusing on residential affordable mid market developments 2014 EZLAND | Developing Excellence

  • The first Affordable Housing Fund of Vietnam backed by Luxembourg capital raised 2016

  • Successfully launched the first apartment project HausNeo in the mid-end segment

    Award of the best mid-market residential condominium in Southeast Asia by DotProperty

    Programmatic joint venture with a Pan Asian Singapore based institutional Real Estate Fund 2017 EZLAND | Developing Excellence EZLAND | Developing Excellence

  • Contract and MoU with CBRE for Building Operations Management services of EZLand’s projects

    EDGE Green Building Certification by World Bank Group

    Successfully launched the second apartment project HausBelo with a scale of 911 units

    Award of the best mid-market residential condominium in Southeast Asia by DotProperty

    Award of the best Developer in Vietnam Outstanding Property Awards 2018 2018 EZLAND | Developing Excellence EZLAND | Developing Excellence EZLAND | Developing Excellence EZLAND | Developing Excellence

  • Successfully organized HausNeo Apartments Opening & Handover Ceremony

    Being awarded EDGE Champion of IFC – Member of World Bank Group 2019 EZLAND | Developing Excellence

  • Deliver about 3,000 to 5,000 units of quality affordable mid market units per year

    The first Vietnam-based GRESB certified real estate developer. 2020 EZLAND | Developing Excellence

MISSIONVISIONVALUES

MISSIONVISIONVALUES

OUR WHY

Our mission is to build lasting foundations for the future – both for our funds and for Vietnam. We strive to bring sustainability and innovation to the local real estate market, by creating affordable, well-designed modern homes that provide homebuyers with sound long-term investments. Through our projects, we have raised the living standards for our residents. These are our efforts to deliver a better future for Vietnam’s generations  to come.

VISION

Our aspiration is to develop EZLand into a trusted, forward-thinking real estate developer in Vietnam, known for long-lasting values and innovation. By instilling our set of values in everything we do, we will initiate positive change and real sustainable development in the local real estate market.

Over the next three to five years, we plan to deliver to our customers 3,000 – 5,000 apartments in the city’s emerging districts per year as the demand for mid-range housing keeps rising. With the flexibility to expand, we also offer new exciting propositions to different segments like low-cost housing or accommodations for students/workers.

OUR VALUES

The principles that define EZLand:

Honesty

We work towards becoming a transparent, credible developer that consumers and partners can trust.

Quality

We deliver well-designed, long-lasting products that offer customers a sound investment opportunity.

Intelligence

We strive to be thoughtful in everything we do, from planning to execution.

Sustainability

We have a genuine and unwavering commitment to sustainable development.

TOP CONSUMER NEEDS

The top considerations when buying an apartment unit are:

AFFORDABILITY

Apartments priced from VND 1.1 billion – 1.9 billion (USD 48,000 – USD 82,000).

LOCATION

A maximum of 35-minute transit time to the city centre.

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SECURITY

Guards, CCTV, safe roads, child and fire safety measures.

QUALITY

Consistency between what is promised and the final quality of the properties’ materials and finishes.

CONVENIENCE

Good property maintenance and family-friendly facilities.

VIETNAM’S MARKET FUNDAMENTALS

Ho Chi Minh City is the first destination to be chosen for development projects by EZLand. The city’s rapidly growing population (average of 2.28 percent of growth per year) has reached 13 million including registered and unregistered residents, making it the most densely populated city in Vietnam. This growth boosts a demand for apartments, as many young couples and families seek quality affordable houses.

Furthermore, Ho Chi Minh City is one of the fastest developing cities in Asia in terms of GDP, with strong growth forecast for at least the next four years. Urban expansion has led to land shortage in the city centre, which shifts people towards Ho Chi Minh City’s suburban areas, especially Thu Duc City. Infrastructure  in these areas has been rapidly developing with new expressways, bridges, an international airport and additional Metro train lines.

EZLAND | Developing Excellence

SUSTAINABLE DEVELOPMENT

SUSTAINABLE DEVELOPMENT

Responsible investment and development are two key priorities of EZLand. We prioritise the long-term interests of our stakeholders and seek to be recognised as a real estate developer of the highest safety and ethical standards in Vietnam. Our vision is to build a solid foundation and sustainable future for the prosperity and people here.

We understand the importance of non-financial factors (Environment – Social – Governance – ESG) in our investment performance and long-term business sustainability. That is why, in 2020, we became the first Vietnam-based real estate developer to become GRESB benchmarked with the score of 71/100. Assessing our operation through the GRESB framework helps us identify the ESG risks to the company’s operation and develop a stronger governance foundation, especially in regards to fiduciary duty and fraud protection.

In 2021, we continue expanding our ESG commitment by becoming the third signatory of the United Nations-supported Principles for Responsible Investment (UNPRI). With this, EZLand seeks to enhance the investors’ returns through minimising ESG risks and incorporating ESG considerations into all decisions. 

About the UNPRI Six Principles >>

For every project that we develop, EZLand sets out to reduce the energy consumption and create a healthy living environment for our residents. The Company was awarded the EDGE Champion  in 2019 by IFC – for having all of projects certified by EDGE. The EDGE Green Building Certifications signify that our projects perform at least 20 percent better than the current market in resource efficiency, including electricity, water and embodied energy.

While COVID-19 might have delayed some of our milestones for this year, the pandemic and its impacts reinforced our belief that we are already on the right path. We know that there is much more to accomplish and our ESG journey is still long ahead but we believe sustainable development is a business imperative and our responsibility. 

About ESG Strategy >>

CORPORATECITIZENSHIP

Corporate Citizenship is the recognition we are working to achieve in 2021 and onwards, which lets us – as a company to fulfill the rights and responsibilities of a citizen. 

Adopting Corporate Citizenship policies enables us to drive employee commitment, develop more sustainable projects, increase customer loyalty, attract investments, and build up a positive reputation. All of these benefit EZLand’s overall business performance.

Our first efforts include:

  • Training and developing employees’ skills and morale
  • Improving the operation and management of current and upcoming projects
  • Enhancing the neighborhoods in/near our project areas
  • Collaborating with NGOs and NPOs partners to support our larger communities through charities and volunteer works
  • Searching for new green initiatives and solutions to build more environmentally-friendly apartments while keeping the unit selling price reasonable.

WHAT WE OFFER OUR PARTNERS

TRUST AND TRANSPARENCY

We currently abide by the Principles for Responsible Investment (PRI) and the international standards of sustainability issued by GRESB in executing and creating value locally.

TRANQUILITY

We have two exclusive supports – our funds including the Affordable Housing Fund (AHF) and Vietnam Emerging Middle Class II Fund (VEMC II); and the prestigious institutional and corporate joint-venture partners.

A GREAT PORTFOLIO

We develop with intelligence and meticulous planning through every stage. The company has a proven track record in identifying early high-potential development locations within Ho Chi Minh City and its surrounding areas.

PROMISING RETURN ON INVESTMENT

We commit to developing quality apartment projects that create long-lasting values for investors and customers.

PIONEERING PROJECTS

We build a reputation as a forward-thinking, innovative developer of affordable housing, based on the market needs and thorough research.

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